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HanifaElahi/README.md

πŸ‘©β€πŸ’» About Me

Professional Experience:

A results-driven Data & Analytics Professional with 3.5 years of experience in data analysis, product analytics, and analytics engineering. I specialize in leveraging data to drive business growth, optimize product performance, and enhance user experiences. Skilled in extracting actionable insights from complex datasets, I conduct in-depth analyses to improve conversion rates, streamline operational processes, and support data-driven decision-making. My expertise includes data cleaning, exploratory analysis, and creating interactive dashboards to communicate insights effectively. I excel at collaborating with cross-functional teams, including product, engineering, and marketing, to align data strategies with business objectives and deliver measurable results.

Core Expertise:

Data Analytics, Product Analytics, Machine Learning, Natural Language Processing (NLP), and Computer Vision.

Writing

You can view my Medium profile here.

Resume: View Resume

πŸš€ What I Bring to the Table

  • Perform data cleaning, preprocessing, and exploratory analysis to ensure accuracy and reliability.
  • Develop interactive dashboards and reports for clear, data-driven decision-making.
  • Conduct in-depth user retention and behavioral analytics to optimize conversion rates.
  • Optimize SQL queries for improved performance and efficiency.
  • Collaborate effectively with cross-functional teams (product, engineering, and analytics) to align data insights with business objectives.
  • Skilled in CRM experimentation, analyzing acquisition, retention, and feature performance.
  • Strong ability to assess in-app user behavior, sales funnel efficiency, and product usability.
  • Automate repetitive data tasks to enhance productivity and resource management.
  • Proficient in documentation, crafting clear and comprehensive reports, as well as detailed data and analytics process workflows, to ensure transparency and facilitate knowledge sharing across teams.

πŸ› οΈ Technologies & Tools

πŸ”Ή Data Analytics

  • Programming & Query Languages: Python, SQL
  • Data Visualization: Power BI, Apache Superset, Looker Studio
  • Databases: MySQL, PostgreSQL, Microsoft SQL Server, Trino
  • Data Engineering Tools: dbt, SparkSQL, Mage AI
  • Machine Learning Frameworks: Scikit-learn, TensorFlow, Keras
  • NLP Libraries: NLTK, spaCy, Gensim, Hugging Face, Transformers
  • Computer Vision: OpenCV, DeepFace, MediaPipe

πŸ”Ή Marketing & Advertising Analytics

  • Ad Platforms: Meta Ads Manager, Google Ads Manager
  • Analytics & Tracking: Google Analytics, Mixpanel

πŸ”Ή Other Familiar Tools

  • Web Scraping & Automation: Requests, Selenium, Beautiful Soup
  • IDEs: Jupyter, Spyder, Visual Studio Code, Sublime Text
  • Version Control: Git, GitHub Desktop
  • Spreadsheet Tools: Excel, Google Sheets
  • Cloud Platforms: Firebase, GitHub Pages, Heroku, Vercel
  • Productivity & Collaboration: Notion

πŸ† Certifications

πŸ“œ Professional Certifications

πŸ“Š Data Science & AI

πŸ› οΈ Databases & Strategy

πŸ’» Programming Languages

🌐 Online Profiles & Platforms

LinkedIn kaggle kaggle kaggle

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